Hair entrepreneur, and CEO, Chieme Royals Global Ventures Limited, (C.R.) Chieme Chukwuagbanarinam has said that through the firms artistry and innovative designs, herself and team are revolutionising the hair wigging industry and elevating Nigeria’s position internationally.

She said they are not only changing hairstyle trends but also challenging perceptions about Nigerian craftsmanship and creativity.
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Under the visionary leadership of Chukwuagbanarinam, C.R. has successfully established itself as a global brand that embodies the excellence and innovation of the Nigerian hair wig industry. Remaining true to their Nigerian roots, the company seamlessly incorporates international trends and customer preferences into their designs, creating products that resonate with a global audience.

“This dream manifesting was cultivated from the age of 16. It didn’t look like what it is today, but hard work, dedication and consistency are part of the values that helped shaped it to what we see today. It started as an online business, with absolute dedication every step of the way.

Each production process has been meticulously planned right from hair sourcing, recreation, design, conversion, packaging and dispatch. This has helped us carve a niche in an industry where only few dare to thread and succeed.

“We’ve always strived to pay attention to details, endeavouring to passionately create a unique experience filled with love for our clients. That little girl with just a dream has now turned into the founder and CEO of one of the famous Luxury-Wig Brands located in Port Harcourt, servicing clients all around the globe,” she said.

Speaking about the most common hair condition that made her brand go into inventing specialised wigs, she stated that, Alopecia is sudden hair loss that starts with one or more circular bald patches that may overlap.

Alopecia areata occurs when the immune system attacks hair follicles and may be brought on by severe stress.
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“I have been asked severally if I have had hair condition that inspired me to go into making wigs and my answer has always been No. I have never been embarrassed about my natural hair but I have come across women living with Alopecia, and my ‘creation’ has helped a lot of them built self-esteem and confidence. The confidence they feel creates joy and fulfillment for me.

“I enjoy creating beautiful and gorgeous looking wigs while enhancing my skills alongside. Seeing clients happy and satisfied whenever they come in contact with our ‘creation’ gives me utmost fulfillment,” she said.
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