The French Embassy has partnered with the Nigerian International Film and TV Summit (NIFS) to sponsor a Nigerian delegation, comprising about 20 companies with dedicated stands, at the Nigerian Pavilion at Cannes, France.

The NIFS is a leading platform dedicated to advancing the film and television industries in Nigeria, across Africa and beyond. By providing opportunities for collaboration, knowledge exchange, and innovation, NIFS plays a pivotal role in driving the growth and global recognition of African content.

MIPCOM, renowned as the Mother of all Entertainment Content Markets Globally with over 11,000 delegates, 3500 buyers, over 100 countries represented with more than 320 stands.

Located at the heart of the Palais des Festivals’ exhibition floor, the market combines a high-end conference setup with sessions on Connected TV Summit, Streamers Talk, MIP Global FAST & AVOD Summit as well as a networking lounge including a bar area, alongside a dedicated “Tech Demo zone”.

Over the course of four days, participants will engage in networking, knowledge sharing, and collaborative efforts aimed at pushing Nigerian content to the global forefront.

Industry professionals, TV catalogue right holders will come together to explore new opportunities and address the challenges facing the industry.

By accepting to join the Nigerian delegation to MIPCOM, participants reaffirm their commitment to highlighting and selling African stories that resonate not only on the continent but around the world.

Consul General of France in Lagos, Mr. Laurent Favier, stated that “After supporting a stand for Nigerian Animation Studios at Animation Film International Market in Annecy for the past 3 years, the French Embassy in Nigeria will be providing Nigerian Industry professionals with an umbrella at MIPCOM.

“Coordinated with NIFS platform, the stand will be hosting more than fifteen studios who will sell their movies, TV series, TV shows to international broadcasters and platforms.

“The support to the Nigerian Audiovisual Industry was made possible thanks to specific funds. This year again, the program called “Creation Africa” enables us to support entrepreneurship in the sector of cultural and Creative industries.

“This fund has been entrusted to us for a period of 18 months by the French Ministry of Europe and Foreign Affairs,” the Ambassador said.