Exhibitors at the recently held Fidelity Nigeria International Trade and Creative Connect (FNITCC) in Atlanta, Georgia, lauded the event as a transformative platform for showcasing Nigerian non-oil exports and businesses on the global stage.

Hosted by Fidelity Bank Plc in collaboration with AFRICON from September 18 to 20, FNITCC brought together innovative, export-ready Nigerian enterprises across diverse sectors—including fashion, arts, manufacturing and technology—creating a vibrant space for commerce, connection and cultural celebration.

Commended for its energy and flawless execution, FNITCC Atlanta 2025 marked a significant leap forward from previous editions. With increased attendance, enhanced booth setups, and deeper engagement, participants described the experience as “a clear step up” and “more impactful than ever”.

“It was an honour to exhibit among such a vibrant community of creatives, entrepreneurs and cultural ambassadors. We left FNITCC 2025 with new customers, meaningful connections, and a renewed sense of purpose. Well done to Fidelity Bank for championing Nigerian businesses and bridging global markets,” By the Nuga Designs team.

Exhibitors also highlighted the power of community and resilience, recounting moments of spontaneous international deals and heartfelt support.

“Last year, I was devastated when our goods didn’t arrive on time. But this year, even in my absence, my fellow AWE sisters stepped in. A surprise visit from a buyer led to an impromptu video-call deal that changed everything. FNITCC reminded me that connections often matter more than sales,” one exhibitor recalled.

“On behalf of FSGF AFRICA LTD, I extend our deepest gratitude to Fidelity Bank for hosting such a wonderful event,” said another exhibitor, who acknowledged the warmth, professionalism and commitment of Fidelity Bank’s team.

Reflecting on the vision behind FNITCC, Managing Director of Fidelity Bank, Dr Nneka Onyeali-Ikpe, reaffirmed the bank’s commitment to expanding Nigeria-U.S. trade beyond oil. She noted that while Nigeria’s non-oil exports currently stand at under $5 billion yearly, the potential is immense.

“At Fidelity Bank, we believe access to global markets is a pathway to shared prosperity. That belief inspired the creation of FNITCC,” she said.