Lagos is set to witness a unique blend of entertainment, sports, culture, and networking as the maiden edition of the Lagos Entertainment Association Games and Awards (LEAGA) debuts in September.

Positioned as a landmark initiative for the creative industry, LEAGA aims to foster unity, wellness, friendship, and collaboration among stakeholders in Nigeria’s entertainment ecosystem through sporting and recreational activities beyond the demands of show business.

Endorsed by the Lagos State government through the Lagos State Sports Commission (LSSC), the annual platform is designed to bring together musicians, actors, comedians, DJs, media personalities, and other major players across the arts, culture, and creative economy.

Speaking on the initiative, the Director General of Lagos State Sports Commission, Lekan Fatodu, commended the organisers for creating a platform that aligns with the state’s broader development agenda.

He said, “This initiative aligns with Lagos State’s vision of using sports and recreation as tools for youth engagement and social development. More so, an opportunity to create and promote a fresh Lagos lifestyle that blends sports and entertainment.”

Also speaking, the Lead Convener of LEAGA, Muyiwa Osinaike, described the project as a strategic effort to strengthen relationships and healthy interaction among entertainment practitioners, government agencies, and businesses within the creative economy.

“LEAGA desires to promote friendship and bonding through recreational and sporting activities. Our greater vision is to support and promote ‘Sportainment’ in Lagos, Nigeria, Africa, and globally,” he said.

Osinaike added that in recognition of excellence and legacy, the maiden edition will be dedicated to distinguished cultural and sporting icons, including Professors Wole Soyinka, Lazarus Ekwueme; Pa Bruce Onabrakpeya, Taiwo Ajai-Lycett and Segun Odegbami.