In a world where busyness is often mistaken for productivity, Dotun Ajegbile’s “The Science of Saying NO” offers a refreshing perspective on setting boundaries and reclaiming control over one’s time, energy, and peace of mind. This empowering guide provides readers with practical tools and strategies to navigate the challenges of constant commitments and people-pleasing.

Key Strengths

– Practical and Actionable Advice: The book is packed with ready-to-use scripts, exercises, and frameworks, including the “Polite No Strategy” and the “30-Day ‘NO’ Challenge.” These tools are perfect for busy professionals, parents, and chronic people-pleasers.

– Holistic Approach: The book covers the full spectrum of challenges associated with boundary-setting, from exploring the psychology of guilt and fear to tackling toxic relationships and parenting dilemmas.

– Evidence-Based Insights: Ajegbile draws on psychology and behavioral science to explain why we often say “yes” against our own interests. He explores cognitive biases, habit loops, and the 80/20 Rule, making the book both relatable and credible.

– Empowering Exercises: The “Energy Audit” and the “Three-Step Decision Filter” are particularly empowering, encouraging readers to assess their commitments and ensure that their actions align with their core values.

– Timely Relevance: The book’s message feels particularly urgent in an age of digital overload and rising burnout rates.

Constructive Critique

While the book’s breadth is impressive, some readers may desire a deeper exploration of emotionally complex scenarios. A condensed “quick start” guide or chapter summaries could help make the content more accessible for beginners.

Why This Book Will Resonate

– Relatable and Universal Appeal: The book’s themes and advice are relevant to readers from all walks of life.

– Action Over Theory: Readers are looking for practical advice, not just theory—and this book delivers.

– Social Proof Potential: With exercises like the 30-Day Challenge, readers will likely share their experiences on social media, creating organic buzz.

– Timely Topic: With mental health and work-life balance at the forefront of cultural discussions, this book is perfectly timed.

Final Verdict

“The Science of Saying NO” is a standout in the personal development genre, offering a blend of empathy, scientific insights, and practical advice. While it could benefit from deeper exploration of emotional complexities, it is still a compelling and transformative read. Rating: 4.5/5 stars.

Recommendation

Buy it. Gift it. Live it. This book is essential for anyone who feels stretched too thin.

About the Author

Dotun Ajegbile, PMP, is an accomplished entrepreneur, innovator, and philanthropist. Co-founder of Nigeria’s Winners Bookmaker and chairman of Betland Gaming, Dotun’s expertise spans industries, from gaming to media.

Final Thoughts

This book isn’t just about saying “no”—it’s about reclaiming your time and energy to focus on what truly matters. Whether you’re a frazzled parent, an overworked professional, or someone seeking to break free from people-pleasing habits, this book offers a blueprint for living a life with purpose, not guilt. Available now on Amazon.