Indeed, Ecobank is changing the financial landscape in Nigeria with its Super Rewards with millions in cash prizes.
The winners at the Millionaire Geng promo,which has rewarded customers across the country were drawned specifically from the geopolitical zones: FCT and North, Lagos, Midwest and SouthWest, South East and South South.
For FCT and North division, Akpofabe Joseph Akeman emerged the lucky winner while Odo Christian Chinedu won in the
Lagos division. In the Midwest and South West, Saibu Sakiru bagged the N2 million reward. Eyo Eyo Ekpenyong also emerged winner in the South South and South East division.
Since the raffle draw series began in July 2024 to the grand finale, Ecobank has distributed a total of N42million cash rewards to its customers.
Ecobank’s Super Rewards is structured to give customers multiple chances to win throughout the promo period.
For instance, in the monthly reewards, 80 customers win ₦50,000 each just by funding their accounts with at least ₦10,000 and maintaining the balance for 30 days.
For the Quarterly Rewards: Every quarter, 8 lucky customers take home ₦500,000 each. At the end of the grand finale, 4 winners received a life-changing N2 million each Ecobank continues to use innovative reward schemes to encourage savings while driving financial inclusion across Nigeria.
The campaign has deepen financial inclusion for all classes of Nigerians, especially those in the rural and semi-urban areas.
On what inspired the bank to design the campaign, the Head, Consumer Banking, Adeola Ogunyemi said the initiative is part of the bank’s strategy to deepen financial inclusion for all classes of Nigerians and to reward customers.
“Over the past year, many people have struggled financially. We wanted to support our customers by encouraging better savings habits. The response has been tremendous—more people are saving and becoming conscious of financial discipline,” she said.
She also emphasised the importance of financial planning, stating that “It’s not just about how much you earn, but how much you can retain.”
Ogunyemi noted that declining disposable income has made it more difficult for Nigerians to save, prompting Ecobank to introduce a USD savings variant.
“When you look at Nigeria in the last one year, a lot of people have struggled because their take home is not taking them home. And so we thought we would help our customers to be able to to weather the storms of life by improving on their savings habits.
“What has happened over the last six months is that we have seen tremendous response from our customers. We have seen savings culture improve and we have seen people being more conscious about the need to save.
“No matter what you earn, it will never be enough. So if you do not discipline yourself now, as you grow older, you will find out that a lot of money has passed through your hands, but all of it is gone. So it is not how much comes in that matters, but how much you are able to retain,” she added.
Head of Consumer Products and Segments, Victor Yalokwu highlighted the broad appeal of the campaign, particularly among the mass market segment.
“This reward program is designed to be financially inclusive, ensuring that even mid-to-low-income earners can participate and benefit,” he said.
Through innovative initiatives like Super Rewards, Ecobank continues to champion financial inclusion, making banking more accessible and rewarding for millions of Nigerians.
