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Ikeja Electric gets SERAS’ recognition


Ikeja Electric

Ikeja Electric Plc has won this year’s edition of SERAS Innovation Prize at the SERAS Awards held last Saturday in Lagos. 
The DisCo bagged the award, which was keenly contested by Union Bank Plc, ISON BPO, Access Bank and Data Jaja, in a category that focused on innovative and sustainable ideas with positive environmental impact on society.
Ikeja Electric, which was making its debut appearance at the prestigious awards, was nominated in three categories; Best Corporate Communications Team, Best Stakeholder Engagement and Sera’s Prize for Innovation, according to a statement on Monday.
According to the organisers, Ikeja Electric emerged winner of the innovation award because of its innovative approach to promoting electrical safety standard among staff, contractors, customers and the general public through the introduction of its proprietary game PowerPlay. 
Receiving the award of the company, the Head of Corporate Communications, Felix Ofulue, noted that Ikeja Electric has evolved to become the pacesetter and the game-changer in the nation’s power sector.

He commended the organisers for a transparent exercise. According to him, “We are proud to have won in this category, especially as the award brings recognition to our sincere efforts at ensuring that people understand the dangers of electrical hazards. Our board game, PowerPlay, which was the basis for this victory is well endorsed and well received by stakeholders.”
He noted that the objective of the game was to inculcate the culture using creative communication such that as the game is played, knowledge is passed along. The game highlights violations in the sector and also calls to attention common hazards in the domestic place, with the overall aim of preventing and reducing accidents.
“It is line with our strategy which guides our communication such that our messaging is passed across effectively and creatively to ensure customers are enlightened. This award is also a testimony to the positive impact we are making on the society in the terms of safety and welfare,” he said.



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