Insight Publicis resigns from Airtel Nigeria account

Insight Publicis, an integrated marketing communications agency has announced its resignation from the Airtel Nigeria account, effective immediately.

According to the organisation, the decision follows an extensive evaluation of the engagement, during which both parties were unable to reach an agreement on terms that reflect the scope of work and value Insight Publicis brings to the partnership.

According to Dolapo Ogunbambo, Chief Operating Officer of Insight Publicis, the agency remains committed to engagements that align with its strategic priorities and industry benchmarks.

“Our commitment to excellence necessitates that we engage in partnerships where there is mutual alignment on value creation and strategic objectives,” Ogunbambo said.

Insight Publicis also expressed appreciation for its association with Airtel Nigeria and wishes the telecommunications company continued success in its future endeavors.

The agency assured a seamless transition and remains focused on delivering exceptional marketing solutions to its diverse clientele across various industries.