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Undiluted Entertainment As Nigerian Idol Rounds Up Regional Auditions


1 1-2OVER the last two weeks, Etisalat-sponsored Nigerian Idol has graced TV screens nationwide with explosive entertainment from regional auditions in Ibadan, Port Harcourt and Benin. This weekend, the good, bad and awesome auditions from Abuja and Lagos, will have viewers spell-bound.

From the chemistry between the judging trio of Yinka Davies, Darey Art-Alade and Dede Mabiaku, to hilarious looking and vocally gifted contestants, the last two regional auditions airing this weekend are definitely going to keep you anxious for what the remaining months in the competition will reveal.

In anticipation of the airing of the fourth and fifth episode of the show, Head, Youth Segment at Etisalat Nigeria, Elvis Daniel, stated that this season, Nigerians should ensure they continue watching the music reality TV show as it promises to be exceptional.

“Since its maiden season in 2010, the show’s popularity has grown exponentially. Etisalat has sponsored the last four seasons of Nigerian Idol TV reality show and from the amazing events that unfolded at the Abuja and Lagos auditions, we believe that it can only get better from here,” he said.

Thus far, the sponsorship of the musical reality show by the telecommunications’ outfit has consistently proven the company’s commitment, understanding, and pledge to the needs and aspirations of the Nigerian youth, as well as its continued dedication to seeking platforms that empower them.

This weekend, viewers should expect a roller coaster hour of excitement, anticipation, tears and joy as more contestants get their dreams transformed into reality in the Etisalat-Sponsored musical reality show.

Apart from the Nigeria Idol, the company also sponsors Etisalat Prize for Literature. The three shortlisted writers for the 2014 prize — Nadia Davids, An Imperfect Blessing, published by Random House Struik-Umuzi; Chinelo Okparanta, Happiness Like Water, published by Granta Publication and Songeziwe Mahlangu, Penumbra, published by Kwela Books, Imprint of NB Publishers — concluded their book review tour yesterday at Terra Kulture in Lagos.

At the event, they read, shared and autographed their works.

Already, the telecommunication’s company has concluded arrangement for the announcement of Africa’s best debut fiction writer at the Intercontinental Hotel, Lagos, today. The prize winner will be presented with a cheque of £15,000, an engraved Montblanc Meisterstück and will attend the Etisalat Fellowship at the prestigious University of East Anglia, mentored by Prof Giles Foden, author of the Last King of Scotland.

The three contenders were selected from a long list of nine writers after a long judging process chaired by Sarah Ladipo Manyinka.

In addition to the Prize for Literature, the winner of the Flash Fiction Category will be announced from the trio of Chinua Ezenwa-Ohaeto, I saved my Marriage; Irabor Justin Ikhide; These Words I Do Not Speak and Neemah Komba, Setting Babu on Fire.

The prize aimed at recognising and celebrating writers and other members of the literary community across Africa saw Zimbabwean NoViolet Bulawayo emerge winner of its maiden edition for her book, We Need New Names.

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