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NFVCB partners youths on healthy screening in FCT

By Ajuluchukwu Brown, Abuja
07 August 2024   |   1:11 pm
The Executive Director and Chief Executive Officer of the National Film and Video Censors Board (NFVCB), Shaibu Husseini, says the agency has partnered with youths to enhance media literacy and tackle unhealthy screening in the Federal Capital Territory (FCT). The NFVCB ED made this known in an insightful media conversation with the theme, “Healthy Screen…

The National Film and Video Censors Board (NFVCB) has partnered with youths on healthy screening in FCT, Abuja

The Executive Director and Chief Executive Officer of the National Film and Video Censors Board (NFVCB), Shaibu Husseini, says the agency has partnered with youths to enhance media literacy and tackle unhealthy screening in the Federal Capital Territory (FCT).

The NFVCB ED made this known in an insightful media conversation with the theme, “Healthy Screen in the FCT,” recently held in Abuja.

Husseini emphasised the NFVCB’s commitment to ensuring that media content consumed by Nigerians, especially children, aligns with cultural values.

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He also highlighted the need for media literacy and education as tools for fostering a more discerning audience.

According to him, the board’s efforts to regulate music videos, which often contain explicit content, were born out of the need to balance artistic expression with the protection of societal norms and values.

Husseini also called on academic institutions to incorporate media literacy into their programs to allow young adults to get involved in the campaign.

The NFVCB boss said: “There is growing concern about the exposure of our children to inappropriate content. Children are increasingly influenced by what they see on screens, including cartoons, which are often perceived as harmless.

“Parenting in this digital era can be tasking because content is easily accessible; however, parents should be vigilant and proactive.

“The board is resolute in its efforts to regulate content that does not balance artistic expression with the protection of cultural values and societal norms.

“We’re partnering with the youths in the FCT to ensure a healthy screen for unsuspecting Nigerians and the observance of the classification ratings of the Board.

“We also intend to engage more in the churches, mosques, marketplaces, and institutions of learning. We also call on academic institutions to add media literacy to their programmes.”

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