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The Unveiling Of The Belvedere Vodka Designed By Laolu

By Urenna Ukiwe
04 October 2018   |   11:41 am
Celebrities converged in a series of events to celebrate the official unveiling of the 2018 Belvedere limited edition bottle designed and handcrafted by award-winning performance and visual artist Laolu Senbanjo. The iconic design is adorned with sharp edges that signify a fusion of the water and rye that gives Belvedere Vodka its distinct dimension and…

Celebrities converged in a series of events to celebrate the official unveiling of the 2018 Belvedere limited edition bottle designed and handcrafted by award-winning performance and visual artist Laolu Senbanjo.

The iconic design is adorned with sharp edges that signify a fusion of the water and rye that gives Belvedere Vodka its distinct dimension and taste. The bottle’s skin-sense texture reacts to UV lights and the charcoal colouring has complex patterns inspired by the artist’s Yoruba heritage.

The unveiling was infused with series of activities which included a celebration of the bottle unveil at top hotspots in Lagos and Abuja, and grand Fashion inspired soiree hosted at Hard Rock Cafe in Lagos with the unveiling of the Lagos Dreamscape painted by Laolu.

Laolu

Wole Awoleke and Francesco Fraschetti

Sabrina Pic, Allie Feig and Megha Millions

Uti Nwachukwu

Denola Grey

Eunice Omole

Akinwale Akinyoade

Laolu Art Model