Firm encourages Nigerians to be investment savvy with apps

The advent of investment applications has seen more Nigerians resident both home and abroad becoming more investment savvy and making inroads into the investment world.

One of such applications is the Ziing App, which witnessed 10, 000 downloads on Android and IOS devices within one year of its launch, while also spurring the appetite of investors in both the capital and fixed income markets.

The app powered by Investment One Financial Services formerly GTB Asset Management is, among other things designed to ease savings, investments and reduce financial friction. It has three features, which are zSave, zPlan and Fixed Income.

Speaking on the performance and impact of the app in the country’s investment space, Group Executive, Sales and Marketing, Investment One Financial Services Limited, Francis Ebuehi, said, “Ziing is an App on your phone that essentially enables you to take control of your finances. It is your money buddy that provides the user an array of financial services ranging from timely investment information to identifying available investment opportunities.

“Within one year of launch, Ziing has had over 10, 000 downloads on Android and IOS devices. Our plan for Ziing is to provide more investment opportunities and make the platform truly ‘amazing’ for users,” he said, adding “Today on Ziing, users can create target savings, make fixed-income investment, trade Nigerian stocks, buy airtime and pay bills. Ziing is doing this by partnering with third parties to facilitate seamless experience on the platform.”

Ebuehi added that in commemoration of the launch, “we have re-launched the Ziing app with a new design interface for quick and easy navigation.” he added.