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Google launches innovation challenge for media organisations


Google News Initiative is inviting media organisations within the Middle East and African region to apply for its GNI Innovation Challenge which opened Wednesday, July 3.

News organisations are to submit projects that help build a more sustainable ecosystem for digital news in the region through the development of reader engagement and new business models.

A panel of Googlers and other tech industry executives will review the submissions and fund selected projects up to $150,000 and finance up to 70 per cent of the total project cost.

Deadline to submit the application is Monday, 2 September.

“The GNI Innovative Challenge is a framework and news ecosystem for every journalist, online-only players, start-ups and everyone involved in this publishing world,” said the head of Google News Initiative innovation, Ludovic Blecher.


Through the challenge, Google News Initiative will fund projects that inject new ideas into the news industry and build a stronger future for journalism.

“The job of every publisher is to create content and we are trying to empower publishers to create quality, unique contents, distribute and help them monetise these content,” Google’s head of publishing business for Sub-Shara African, David Steinacker told The Guardian at the launch of GNI Innovation Challenge in Lagos.

Interested organisations are to provide financial details of projects and verify eligibility, rules and criteria for selection.

Furthers questions on the GNI Innovation Challenge should be addressed to


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