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LCW crowns winners, empowers young SMEs

By Tobi Awodipe
03 December 2022   |   5:10 am
The eighth edition of Lagos Cocktail Week (LCW), showcased and celebrated the amazing individuals and organisations “Behind the Bars, Drinks and Brands.’’ The nine-day event, which started on October 14 with an exhilarating Mastercard-sponsored Bar-Hop activity, in which cocktail lovers enjoyed unique African-infused signature cocktail creations across top bars in Lagos, ended with a two-day…

The eighth edition of Lagos Cocktail Week (LCW), showcased and celebrated the amazing individuals and organisations “Behind the Bars, Drinks and Brands.’’

The nine-day event, which started on October 14 with an exhilarating Mastercard-sponsored Bar-Hop activity, in which cocktail lovers enjoyed unique African-infused signature cocktail creations across top bars in Lagos, ended with a two-day seminar and grand finale, on Thursday, October 20 and Friday, October 21 at the Balmoral Convention Centre, Federal Palace, Victoria Island.

Facilitators at the seminar and masterclass sessions, which were powered by Mastercard, empowered SME founders and executives present, with knowledge and resources to ensure business success and scalability. Personalities in the cocktail, bar, and beverage industry globally, included Dr. Olawale Anifowoshe, Georgie Barnard, Lola Pedro, Kevin Conroy, Bolatito Elizabeth Okolie, Bayo Ijasan, among others.

The Cocktail Village, which was a two-night event that as truly epic, as guests enjoyed complimentary cocktails from partner brands including Absolut Vodka, Ballentine’s, Martell, Olmeca Tequila, Nestle Water, Beefeater Gin, Fayrouz, Desperadoes, Star Radler, Johnnie Walker, Singleton, Captain Morgan & Gordon’s, Whispering Angel, Terrazas, Volcan, Campari, and more.

Attendees also enjoyed networking, music, games, and the most anticipated activity, the bar battle.

Notably, several female bartenders participated in the bar battle activities this year, which was amazing to witness, as the bartending industry in Nigeria is mostly male-dominated.

Mastercard awarded cash prizes to three restaurants for their cocktail creations: Slow Lagos, Noir Lagos, and 355 Lagos. The winners of each bar battle challenge were also given cash prizes by the sponsoring drink brands.

In addition to the guests, celebrities and influencers in attendance, including, Toolz, Daniel Etim-Effiong, Diane Russet, Alex Unusual, Noble Igwe, Beverly Osu, Denola Grey, Anto Lecky, Mimi Onalaja, Uriel Oputa, and more.

The yearly event has become one of West Africa’s landmark events, celebrating the craftsmanship behind mixology and the cocktail culture in Nigeria through events, seminars and training since its inception in 2014.