The Association of Advertising Agencies of Nigeria (AAAN) has said that it will hold its flagship 52nd yearly general meeting and congress from July 17-19, 2025 at JAGZ Hotel, Ibadan.
According to it, this year’s theme, “Charting Bold Paths Forward,” will reflect the industry’s shared commitment to embracing innovation, resilience, and transformative leadership in a rapidly changing environment.
The three-day gathering will feature a compelling blend of cultural heritage, strategic dialogue, and professional celebration. The first day will see delegates pay a courtesy visit to Otun Olubadan of Ibadanland, Senator Rasheed Ladoja, a tradition that echoes AAAN’s longstanding respect for host communities and cultural roots.
The official conference, to be declared open by Oyo State Governor, Seyi Makinde, will begin on July 18. Makinde is expected to be joined by dignitaries, including the Minister of Information and National Orientation, Mohammed Idris Malagi, and the Minister of Art, Culture, and the Creative Economy, Hannatu Musa Musawa, alongside the Director-General of the Advertising Regulatory Council of Nigeria (ARCON), Dr Lekan Fadolapo.
Also, a centrepiece of the day will be the keynote address by the Executive Vice President & Group Chief Marketing and Communications Officer at Interswitch Group, Dr Cherry Eromosele, followed by a panel discussion chaired by Group CEO of Insight Publicis Group Nigeria, Dr Tayo Oyedeji.
Meanwhile, AAAN President, Lanre Adisa, noted that this year’s theme is indicative of the AAAN’s readiness to be courageous in embracing innovation and vision.
“This is not the time to tiptoe around the future. Boldness is not a buzzword but the only language the future understands. In a landscape defined by constant change, boldness is not a gamble but a strategic imperative. Those who will lead tomorrow are those willing to question today,” said Adisa.
The final day of the event shifts focus to governance and celebration and will have two segments: Business session and gala/award night.
