Nigeria, China deepen ties through film, culture exchange

Nigeria and China have reaffirmed their commitment to strengthening cultural and economic diplomacy through the film industry.

This renewed commitment was underscored at a symposium in Lagos themed “Promoting Cultural and Economic Diplomacy Through Film.”

The event was convened by the Nigerian Institute of International Affairs (NIIA) in partnership with the Chinese Consulate General and other stakeholders.

Representing NIIA Director-General Prof. Eghosa Osaghae, Research Professor Femi Otubanjo highlighted the historical use of culture and film as tools of foreign policy, especially during the Cold War.

He noted that while films and music were once used to project Western ideologies, Nigeria is now reshaping global perceptions through Nollywood and Afrobeats.
“Today, Nigerian music and Nollywood are taking over arenas worldwide, creating not only cultural influence but also significant economic activities,” Otubanjo said.

Chinese Consul General in Lagos, Yan Yuqing, described film as a “universal language that transcends borders,” praising Nollywood for reshaping global views of Nigeria while showcasing China’s century-long film tradition. She recalled the 2023 Chinese Film Festival in Lagos and highlighted the size of China’s $6 billion film industry.

Executive Director of the National Film and Video Censors Board (NFVCB), Dr. Shaibu Husseini, called for practical cooperation between both nations in film production, training, and infrastructure development.

He proposed co-production treaties, technical exchanges, and partnerships in animation, soundstage construction, and community cinemas.

“When Nigeria and China collaborate through film, they are not just telling stories. They are shaping global narratives and strengthening bilateral relations,” Husseini said.
Director of Studies at the NIIA, Prof. Efem Ubi, stressed that culture and entertainment are powerful instruments of diplomacy, capable of reshaping global narratives about Nigeria.

He urged deliberate efforts to project positive visuals that portray Nigeria as a land of opportunity and cultural vibrancy.

The symposium, organized with Trim Network, MESPA, and the Chinese Consulate General, featured screenings of Nigerian films, including Ramona Yahya’s Tradition and Ijeoma Richard’s documentary Úru ígbă bòi, reinforcing film’s role as a bridge between nations.

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