Peak Chocolate has announce the second edition of its Family Game Show, which commenced October, 2021 with the aim to promote family bonding.

The game show, which will be held virtually on Instagram live and anchored by the award-winning brand influencer, host and actress, Bukunmi Adeaga-Ilori (KieKie), promises to be very exciting and memorable.

Speaking on the rationale behind the game show, Marketing Manager, Peak Milk, Grace Onwubuemeli, stated that the Peak Chocolate Family Contest is aimed at bringing families together for a memorable and delightful experience.

“We believe that families living in Lagos have busy lifestyles and are usually on-the-go. They all desire to have exciting and memorable moments together but due to several factors this seldom happens,” she said.

According to her, Peak Chocolate is creating that enabling environment for families to have great moments that will linger for a long time and will remain memorable through the game show.

She said no fewer than 10 families will participate during each live session in which each family will be allotted 60 seconds to answer as many questions as possible.

Onwubuemeli said the three families with the highest number of correct answers each week qualify for the grand finale, noting that the winners will be decided based on the families that answers the most questions correctly for three consecutive Saturdays.

The grand finale will hold on the Saturday where the top nine families from the previous weeks will compete for the grand prize of N100,000 and a years supply of Peak chocolate.

The first runner up wins N50,000 and six months supply of Peak chocolate, while the second runner up wins N30,000 and three months supply of Peak chocolate.

To participate in the game show, interested families are required to purchase two pouches of 380g or 30 sachets of Peak Chocolate at select stores. Thereafter, unique codes are to be retrieved from Brand Ambassadors who will be present at the stores, and upon receipt, participants will send the code to Peak Chocolates DM on Instagram or Facebook. The code will then be authenticated and a confirmation for a time slot to participate in the game show will be sent.

There are other consolation prizes for finalists and fastest fingers, including Peak Chocolate bags containing different goodies, airtime amongst others.