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Afrobeat sensation, King Steve Benjamin, elevates Nigeria’s musical presence in Russia

By Guardian Nigeria
04 February 2022   |   2:56 am
In a triumphant turn of events, Level Up Media and Entertainment (LUME), has celebrated the rising success of Afrobeat sensation, King Steve Benjamin, in his base in Russia.

In a triumphant turn of events, Level Up Media and Entertainment (LUME), has celebrated the rising success of Afrobeat sensation, King Steve Benjamin, in his base in Russia.

LUME, known for fostering a thriving environment for artistes, expressed delight in the positive light cast upon their brand by Benjamin’s remarkable talent.

The music distribution firm, founded by Chukwuemeka Stephen Uzoka and Paul Afor, envisioned a platform that propels artistes beyond their peers.

LUME, however, emphasised its commitment to supporting musicians in promoting their art globally. King Steve Benjamin, through his musical prowess, not only brings pride to LUME, but also shines a spotlight on Nigeria with his recognition as the Afrobeat king in Russia.

“We decided to work with King Steve Benjamin as his promotional outfit because he is a super hard working artiste who has made his creative part a priority, we have seen him grow and projected his craft in the background to become a star and we decided officially to work with him as his promotional outfit locally and internationally,” Uzoka said.

The 360-degree music marketing platform reiterated its dedication to providing solutions for artistes, aiding in their career pursuits, and facilitating revenue generation from their creations, including songwriters.

Hailing from Ekiti State, King Steve Benjamin has not only carved a niche with his exceptional brand, but has also expanded his fan base exponentially with his captivating and soulful voice, surpassing all expectations.

Benjamin has become a force to reckon with through his songwriting and performing skills ranging from the fusion of modern Afrobeats, traditional African melodies, and unique Russian influences, and sound that resonates with audiences across the globe, which has earned him several awards and recognitions, including the prestigious title of ‘King of Afrobeats’ in Russia.

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