Tuesday, 23rd April 2024
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Steve Babaeko

14 Apr
In recent years, the marketing communication sector has been pulling its weight globally with international recognition from reputable rating platforms. Of note is that until a few years ago when the trio of X3M Ideas, DDB and Noah’s Ark started clinching trophies at international competitions, getting nominated and winning on the global stage was a…
31 Jan
...emerges only West African agency listed For the first time, a Nigerian agency, X3M Ideas, has been listed in the Loeries 2023 Official Ranking in three categories; top agencies in Africa and the Middle East, ranking by agencies in Africa (excluding South Africa) and list of top agencies, digital category. Impact BBDO tops the list…
19 Dec
As 2023 comes to an end, Nigeria’s leading creative hub, X3M Ideas, and its Group Chief Executive Officer, Steve Babaeko, have consolidated their exploits in the year with the ‘African Agency of the Year’ and ‘African Personality of the Year’ awards, respectively, at the African Cristal Awards held in Casablanca, Morocco. The African Cristal Festival…
9 Dec
It was a night of recognition and celebration of creative excellence at the 2023 edition of the Lagos Advertising and Ideas Festival (LAIF) Awards as X3M Marketing Ideas Limited, Noah’s Ark Communications Limited
22 Nov
Creative concern, X3M Ideas, has emerged ‘Agency of the Year’ at the 2023 Lagos Advertising and Ideas Festival (LAIF) Awards, with 276 points, ahead of its closest rival, Noah’s Ark, that scored 255 points. Insight Publicis Limited garnered 234 points to emerge third in the highly competitive contest.
2 Oct 2023
The Association of Advertising Agencies of Nigeria (AAAN) has extolled the qualities of Nigerian people in a newly released Afrobeats solo track produced to mark the country’s 63rd Independence anniversary.
30 Sep 2023
Leading Nigerian Advertising Agency, X3M Ideas, has done Nigeria great again by clinching two notable awards in the 2023 edition of Lisbon International Advertising Festivals Group.
28 Sep 2023
  Leading Nigerian Advertising Agency, X3M Ideas, has done Nigeria great again by clinching two notable awards in the 2023 edition of Lisbon International Advertising Festivals Group. The agency which recently broke the record of being the first Nigerian agency to win at Cannes Advertising Festival in France was at the weekend in Portugal pronounced…
26 Sep 2023
The Association of Advertising Agencies of Nigeria (AAAN) has unveiled plans for its 18th edition Lagos Advertising and Ideas Festival (LAIF). The festival is scheduled to hold from November 9 to 18, 2023.
2 Sep 2023
>Recently, a historic achievement unfolded at the 2023 Cannes International Festival for Creativity as the Managing Director and Chief Creative Officer (CEO) of X3M Ideas Group, Steve Babaeko, secured Nigeria’s first Cannes Lions Award
5 Aug 2023
For the second time in its history, the Annual Headies Music Awards will be heading to Atlanta, Georgia, in the United States, where the 16th edition is slated to hold.
18 Jul 2023
The Experiential Marketers Association of Nigeria (EXMAN) recently marked its 10th anniversary by hosting a two-day brand experience Summit, entitled, Unlocking the X. The event also included its Annual General Meeting (AGM) and an awards gala.

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