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Yeezy

23 Aug 2020
Kanye West has been accused of "making a mockery of Islam" by Muslims after the rapper named his new line of Adidas Yeezy boots after the Islamic angels of judgement (Israfil) and death (Asriel). The sneakers; Yeezy Boost 350 V2 Israfil and Yeezy Boost 350 V2 Asriel were announced on Adidas Originals' Twitter page: YEEZY…
Kanye West
21 Jul 2020
In June this year, rapper turned business mogul Kanye West inked a deal with the struggling retailer brand Gap Inc to produce a new line marrying its American clothing classics with the rapper’s Yeezy designs. Shortly after the deal was announced, Gap, which has been struggling in recent years witnessed a surge of up to 19% percent…
4 Jul 2020
Nigerian-British designer Mowalola Ogunlesi will be the design director of American Rapper, Kanye West’s new Yeezy and Gap collaborative venture.
27 Jun 2020
Nigerian-British designer, Mowalola Ogunlesi, will be the design director of Kanye West’s new Yeezy and Gap collaborative venture in a recent announcement by Kanye West. The talented designer has also taken to Instagram to share the news. Kanye shared the news about the Gap partnership on Friday, hashtagging his announcement #WESTDAYEVER. The Yeezy Gap line’s…
Kanye West and Gap logo
26 Jun 2020
Rapper turned business mogul Kanye West has inked a deal with the struggling retailer brand Gap Inc to produce a new line marrying its American clothing classics with the rapper's Yeezy designs. The new deal will see the birth of  "Yeezy Gap" in the first half of 2021, the companies said Friday. A collaboration with Kanye…
Naira Marley
21 Jun 2020
Public redress, testing uncharted waters and breaking out of intellectual theft were the highlights of this week. Indeed, the lessons for the week came as business lessons especially for those in the creative industry. Here is a rundown of the week: Name swap Will marlians still come forward now that their president might be in trouble? Weeks…
15 Jun 2020
Kanye West has decided to expand his Yeezy clothing and sneaker line into beauty and skincare products and he has filed legal documents for trademarks in make-up, face masks, nail polish, shaving cream, deodorants, aromatherapy pillows, and more. His new business expansion will be in direct competition with his wife Kim Kardashian and his half…
24 Mar 2019
Kim Kardashian and Kanye West are either launching a new product or signing endorsement deals; their latest project tweaks the idea of a lemonade stand, for a good cause. On Friday (March 22), West, Kardashian and their children -- along with sister Khloé Kardashian, her baby daughter True and Kourtney Kardashian's daughter, Penelope -- broke out the paintbrushes and…
3 Aug 2018
Music producer and rapper Kanye West is on his way to becoming a billionaire. This will be made possible through his brand Yeezy, that makes sneakers and clothes. According to reports, the brand has been evaluated at $1.5 billion (N540.7 billion). This growth will continue as West announced the brand will start the design of…

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