Karan Checker, the Managing Director of Checkers Africa Limited, manufacturers of leading custard brand, Checkers Custard, will be launching a national promotional campaign: Checkers Custard Scratch ‘N’ Win Consumer Promo from August 1, 2023 with prizes redeemable until September 31, 2023.

This is aimed at appreciating the Nigerian consumers and families, who, over the years, have shown commitment and loyalty to the quality of Checkers Custard product.

This promotional activity is specifically designed to uplift millions of our fondly pet-named Custardians, for their unwavering patronage and support towards Checkers Custard, and in ensuring the brand is number one in the category in such a short time.

Karan while speaking during the week on the new moves stressed the need to give back to the teeming loyal Nigerians
“We would not be here today without the end consumers and families across Nigeria that has made Checkers Custard their choice custard; it is high time that they also enjoyed freebies beyond the giveaways on social media and our other CSR activities”.

Reiterating, further, Karan stated that The Scratch ‘N’ Win Consumer Promo is to gift thousands of prizes including LED TVs, refrigerators, standing fans, mobiles phones, airtime recharge of N200 and N500 and of course, our flagship product, Checkers Custard Vanilla in 1 kg jars.

To participate, he added that consumers are expected to buy any special promotional Checkers Custard jar with the Scratch ‘N’ Win Promo badge. Under the seal of the lid of every promo product, a sealed scratch card which, when peeled off, will show the prize won i.e. ‘LED TV’; ‘Mobile Phone’; ‘Refrigerator’ and so on.

For airtime winnings, the prize is instantly redeemable by dialing the 474 short code with the provided voucher code, for instance: *474*voucher code#. This will automatically credit the line used to

The Checkers Custard Scratch ‘N’ Win Promo is on record, the largest, if not the very first national promotional campaign by any brand in the custard category.

Since Checkers Custard has a presence in every state and region in Nigeria, prize redemption will be smooth for any winner anywhere in the country.
“Our distinctly creamy custard, Checkers Custard, was launched with our flagship Checkers Custard Vanilla, a product with a difference with its smooth consistency and natural-tasting flavour, which took the market by storm. ‘

”Other flavours followed suit like the Banana and the much-praised whole meal Milk Custard, Checkers Custard Milk 3-in-1, containing high-quality milk and sugar fortified with vitamins A and D. In 2022, we introduced another market-leading variant, Checkers Custard Chocolate 4-in-1, the Choco Custard”, Karan stated.