A new digital-first real estate platform, Gidillo, has entered Nigeria’s property market with a promise to tackle long-standing issues of unreliable listings, lack of transparency and inefficient property management processes.

According to the founders, Seyi Boroffice, Joy Boroffice and Daniel Olagunju, the platform is designed as an all-in-one marketplace connecting landlords, tenants and property managers through verified digital solutions.

Speaking during the launch in Abuja, the founders said the initiative was created to address persistent challenges in Nigeria’s real estate ecosystem through technology, trust and seamless service delivery.

According to Seyi Boroffice, the Nigerian property market has operated for too long with fragmented systems that expose users to fraudulent listings, hidden charges and unnecessary stress.

“We built Gidillo to solve real problems faced daily by landlords, tenants and property managers. Our goal is to make property transactions transparent, secure and stress-free for everyone,” he said.

Boroffice explained that every property listed on the platform undergoes a verification process aimed at improving trust and reducing fraudulent practices within the sector.

He noted that the company’s vision extends beyond property listings to creating a technology-driven ecosystem that supports leasing, property sales, land acquisition and construction services.

“Our ambition is to redefine how Nigerians interact with real estate. We are leveraging technology to create efficiency, convenience and transparency across the entire value chain,” he said.

Also speaking, Joy Boroffice said the platform was intentionally designed to simplify the property lifecycle from property search to rent collection and management.

“We understand the frustrations many Nigerians face when trying to rent or manage properties. Gidillo brings everything together in one digital platform where users can easily discover verified properties, manage tenants and monitor transactions seamlessly,” she said.

She added that the platform’s integrated wallet feature would help reduce dependence on cash transactions while improving accountability and record-keeping for landlords and tenants.

Olagunju disclosed that Gidillo currently offers flexible introductory pricing plans, including a free Standard plan for landlords managing up to six properties, a Silver plan costing N5,000 annually, and a Gold plan priced at N10,000 annually for large-scale operators.

The founders said the platform is accessible through its official website, Gidillo, as well as on Android devices via the Google Play Store.

Headquartered in Abuja, Gidillo aims to become a leading technology-driven real estate solution in Nigeria by improving transparency, efficiency and accessibility within the industry.