Firm unveils skill-building series for communications professionals
10 March 2022 |
2:55 am
Communications Advisor and Co-Founder, The Comms Avenue, Adedoyin Jaiyesimi, has unveiled the Comms Simplified series to equip communications professionals with information
Communications Advisor and Co-Founder, The Comms Avenue, Adedoyin Jaiyesimi, has unveiled the Comms Simplified series to equip communications professionals with information and tool required to achieve the best results.
Speaking during the launch, she said the teaching series would provide a platform for communications professionals to access information, templates and guides required to do excellent work and deliver valuable results.
“I believe in the power of sharing knowledge and I am particularly passionate about helping communications professionals to be better at what they do. The Comms Simplified series is my way of sharing the knowledge I have accumulated in my 10-year career. As the name indicates, the videos and resources that will be released will provide practical and easy follow the information that they can apply to achieve better results on the job.”
According to her, the series will consist of a mixture of free and paid classes with practical resources to help communications professionals to implement what they learn from the series.
The first video, ‘Breaking Down the Comms Planning Process’, which has been released, provides a step by step framework to create an effective communications plan, as well as strategies they can use to measure and report the right metrics to show the value of their communication campaigns.
Jaiyesimi added that a Comms KPI Guide also accompanied the video and it provides tools professionals can use to measure the metrics that are important to their organisation.