Customers Win SUVs in Semovita Promo
EXCITEMENT and jubilation reigned in the air when top winners, including a bricklayer, emerged in the Golden Penny Semovita Open and Win Promo held in Lagos recently.
The Golden Penny Semovita Open and Win Promo, which began from November last year, were meant to reward consumers of I kilogramme (Kg) and 2kg of Golden Penny Semovita only.
Consumers, who bought any of the specially marked packs, were earlier rewarded with instant consolation prizes, such as standing fans, table-top fridges, table top- cookers, cartons of 200 gramme Macaroni, cartons of 70 gramme of noodles and different large packs of Semovita.
The consolation prizes automatically qualified those that participated in the three-month promo for a raffle draw.
During the raffle draw in the week, 27-year old Miss Ozioma Eronini, an accountant, carted away the grand prize of Kia Sportage jeep, a sport utility vehicle (SUVs). While a bricklayer, Mr. Evans Nnamdi, won the second prize of Kia Picanto car a 10 KVA (kilovolt-ampere) generator set was won by Mr. Adulateef Adebayo, an Ibadan-based businessman, who sells kitchen utensils.
The draw was conducted at presence of external observers from the Lagos State Lotteries Board and media. Although all the raffle draw winners were not present at the venue of the draw, calls were immediately put through to them by officials of Flour Mills of Nigeria, makers of Golden Penny Semovita, to announce the winning.
When contacted over the phone, 32-year old Nnamdi revealed that the Kia Picanto car would be his first car, adding that it would help to uplift the fortunes of his family greatly. He explained that he was not aware of the promo until a woman whom he hand his wife had gone to cook for in the course of their business, informed them of the promo. “ Immediately, we switched from 5kg and 10kg of Golden Penny Semovita to 1kg and 2 kg of the product. And the reward is this Kia Picanto car,” the Abia State born- man added.
Eronini, who resides in Festac Town Lagos, explained that she was excited with the reward, adding that the car would be her first car.
The winners are expected to be in Lagos on February 11 to receive their prizes.
Floor Mill Product Manager, Mrs. Chinenye Akukwe, explained that the promo was aimed to shore up market volume for the small packs among household consumers, adding that 5kg and 10kg sizes were known to be more popular among restaurant and hotel operators.
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