Firm celebrates Children’s Day with personalised activities

Rite Foods Limited celebrated numerous children at the Ikeja City Mall, Alausa, in commemoration of the year’s Children’s Day with organised fun-filled activities.

The celebration was conceived to promote togetherness, the rights of children bonding and self-awareness among them and to improve their determination to break limits as they truly move towards becoming future leaders.

At the event, Bigi made available 13 variants of its carbonated soft drinks (CSD), Sosa fruit drinks with five flavors for the children while presenting choices of activities based on the predilection of the younger consumers.
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Assistant Manager of Bigi Drink, Biola Aransiola, said the event was a great opportunity for children to connect with the brand handlers, unwind and have fun while they get rewards.

“As a consumer-oriented brand, we are always there for our consumers at every moment because we believe in their dreams, vision, and aspirations, thereby justifying our weight behind this year’s celebration. It is not a new thing that the brand is known for excitement and fun and has been doing this for quite some years, giving the kids distinct treats to make them feel special in a time like this,” she said.

Assistant Marketing Manager, Rite Foods, Adebola Adeyinka, said the company was committed to giving back to the community, most especially on special occasions like this because it shows the significance of love the firm has for its consumers.
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