Firm tackles youth unemployment with digital tool

Worried by the increasing rate of unemployment in the country, young Nigerian experts in eCommerce business have developed a digital platform for youths to leverage to make money for themselves.

The founder of the first unique drop-ship portal – eComX, Abiodun Oyetunji, apart from being a serial entrepreneur, owns a thriving logistics company for e-commerce businesses that offer doorstep deliveries in Nigeria and Ghana.

Speaking on why eComX was founded, Oyetunji said the increased rate of unemployment in the country, especially among the youth-led to the founding of eComX.

“With this platform, we want to extend the immense opportunity in the Mini eCommerce business to as many young people out there in West Africa as possible, starting with Nigeria, then Ghana and others,” he said.

According to Oyetunji, having run Mini eCom business for more than five years, he thought of extending the opportunity to others. “Hence, we created a system that makes the process very easy for even a novice to come on board and make a good living.

Also speaking to its targeted audience, he said: “Our target audience are the elite youths who are ready to take hold of their income by earning from e-commerce business either as a side hustle or full-time business. Our target audience are also computer savvy, with a basic understanding of computer applications, then you’re good to go.”

On the present business environment of Nigeria, Oyetunji said the Nigerian environment is much conducive for eComX, hence “we have an already existing e-commerce business that is thriving in this space. It is a good ground for eComX to dominate. Our test-run phase in July had well over 200 registered people who are interested in increasing their income via eComX; all of these happened via referral and with little or no promotion out there.

“Quite a few people have already started their Mini eCommerce business via eComX and are making great income for themselves. I have a full-fledged e-commerce business, I also run a logistics business which we are currently advancing to an on-demand system to suit the trend of the logistics service going right now.”