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Profit opportunities abound in leasing, says Rosabon


Head of Strategy and Marketing Rosabon Nigeria, Chidimma Onyeokoro. Image source nigeriacommunicationsweek

Rosabon Financial Services has reiterated the importance of leasing both to the economy and the corporate operations, as the company assessed its contributions as a boost to profitability.

The company, which business also covers the bridging of logistics gap by offering of affordable operating lease and fleet services, said it is dedicated solely to ensuring adequate management of partner companies’ fleet.

Confirming the position of the company, Equipment Leasing Association of Nigeria, in a report made available to The Guardian, noted that leasing has been used globally by developing countries to enhance growth and development including the Micro, Small and Medium Enterprises (MSMEs) sector, which is the engine of growth of any economy.


“No doubt, the provision of capital assets is crucial to the success of any productive venture, and in our peculiar circumstances, it is imperative that reasonable access to credit is at least guaranteed. A major way of achieving this is through equipment leasing, a financing option that can be utilised for the purpose of enhancing capital formation,” it said.

Recent statistics have shown that companies in Nigeria, on the average spend at least N1.7 billion yearly on fleet management and other corporate lease solutions just to be able to address logistics challenges.

Combining daily business activities with fleet management operations has also been adjudged as increasingly difficult task for companies. The challenge, ranging from driver monitoring, legal regulations and safety issues to driver and vehicle management, have made fleet management quite a strenuous job, especially when combined with an organisation’s core business.

However, some organisations are devising smarter ways to address these challenges by seeking competent partners to take care of their fleet management details so they can remain focused.

Such partnership saves organisations stress, reduce cost, improve productivity and maximise efficiency, leading to organisational growth and improved bottom line.

Rosabon’s Head of Communications, Kehinde Ruth Onasoga, said: “This relieves you of daily administrative headaches and costs, whilst leaving you with enough funds to reinvest into your company and grow your core business.

“For over 23 years, Rosabon has successfully worked with reputable organisations like Huawei, Exxon Mobil, Ericsson, Transocean Sedco Forex, Oando Plc, Samsung Electronics West Africa, and Nigerian-German Chemicals Plc in this regard by leveraging current systems and infrastructure to manage their fleet day-in and day-out.

“No matter the size of your fleet (20 or 2000); our team of dedicated experts is ready to work with you on the development, implementation and maintenance of an effective fleet management programme that will achieve your organisation’s financial and operational goals. We make acquisition of these cars on behalf of our customers, no matter the fleet size nationwide.”

According to her, Rosabon takes care of all acquisition and maintenance processes and expenses, including: Drivers, paperwork, record keeping, fuel management, license renewals, trackers, and insurance.

“We get the whole fleet for your business use, while your organisation pays an affordable amount monthly. Rosabon Financial Services, in addition, assumes all residual risks that come with running your fleet. This means that at the end of the tenor, we can either dispose of the assets or the client can buy them off.

“This helps to release our clients from the largest single source of uncertainty in operating the fleet – the issue of depreciating vehicle assets from your businesses.”


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