‘Litigation to secure information is a disservice to the press’
A legal and Communication Consultant, Dr Fassy Adetokunboh Yusuf, has said that the Freedom of Information Act must be made to work as the current situation where litigations are the only option to securing information from federal ministries, departments and agencies makes a mockery of the law and it is a disservice to the press.
Airtel’s boss, Ogunsanya, is CEO’s Brand Personality of the Year
The Managing Director and Chief Executive Officer of Airtel Nigeria, Segun Ogunsanya, has been named the CEO’s Brand Personality of the Year by leading marketing communications magazine, Marketing Edge.
From Peak Milk, new IMC to mark 60 years
To celebrate its 60th year in Nigeria, FrieslandCampina WAMCO Nigeria PLC, makers of Peak and other milk brands, has launched a new 360 degree Integrated Marketing Communication campaign themed “The Future is Bright; Reach for Your Peak” which focuses strongly on the emotional characteristics and values that consumers link to Peak.
Found on Konga… excitement for brand loyalists
In a bid to satisfy the needs of customers across Nigeria as well as ease their online shopping experience, Konga, Nigeria’s largest online mall, recently launched a new campaign called #FoundOnKonga to flaunt the over one hundred and fifty thousand products in its stock and demonstrate its claim of having the largest pool of products in the online mall segment in Nigeria.
Why professionalism, ethics should guide election coverage, by stakeholders
TO ensure professionalism and ethical issues are taken very serious before, during and after election, stakeholders have suggested that a larger forum comprising Nigeria Union of Journalists (NUJ), Nigerian Press Council (NPC), National Broadcasting Commission (NBC), Nigerian Guild of Editors (NGE), Newspaper Proprietors Association of Nigeria (NPAN), Broadcasting Organisation of Nigeria (BON), Advertising Practitioners Council…
NGE’s team at a glance
One of the major activities at the 2015 Biennial Convention of the Nigerian Guild of Editors (NGE) held in Lagos last week was the election of executive members to pilot the activities of the association. It was however not a keenly contested one, as most of the posts were returned un-opposed. At the end of…
APRA 2015 to interrogate Africa’s reputation, crisis management
THE 27th edition of the African Public Relations Association (APRA) Conference, with the theme, Africa Trending: Contemporary Challenges, Opportunities in Reputation and Crisis Management, has been scheduled for Yaoundé, Cameroon, from May 12-14, 2015. Announcing this in Lagos last week, the Secretary General of APRA, Yomi Badejo-Okusanya, said that this year’s conference is unique in…
Post-2015 Polls: Canvassing media turnaround for better performance
THE altercation, last week, between the crew of the African Independent Television (AIT) and the security aides of the President-elect, General Muhammadu Buhari (retd) and the swift way the matter was resolved might have signposted how the media would relate with the incoming government. Earlier on April 25 during the 2015 biennial conference of the…
Why media should sustain watchdog role under new dispensation
The President-elect, General Muhammadu Buhari (retd), has said that the media should not relent on its role of being a watchdog under his administration.
Unilever repackages Close-up, unveils new logo, brand ambassador
As part of efforts aimed at ensuring that its consumers keep getting value for money, Unilever Nigeria Plc has unveiled a repackaged Close-Up.