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GAC Motors positive about Nigerian market, woos customers with promo




IN line with the ongoing development in the automotive sector in Nigeria, CIG, authorised dealer of GAC vehicles in Nigeria said the organisation is strategically positioning its brand as leader in the market.

Announcing promotional campaign for its GS5 and GA3 variants in Lagos on Tuesday, Chief Executive Officer of CIG, Diana Chen, said the orgnaisation was hopefully of a robust future for the automotive sector in Nigeria.

Chen said: “We believe that, with international quality and outstanding driving feeling, GAC Motors will soon become another symbol that leads the street fashion of Nigeria”.

According to the organisation, the objective of the promo is to appreciate customers and entice new prospects to the affordable and capable automobiles.

“From day one, we knew if we were going to remain in business and compete successfully our company’s commitment will always be to associate with and reward our customers, so we are only going to get stronger on our promotional activities and tactical sales campaigns in the coming years,” Chen said.

The Executive Director of the company, Khadijah Junaid, said: “The campaign is two-fold: to deliver our already discounted vehicles (for the yuletide) with an instant gift of a Gree air-conditioner followed by a raffle draw, the second arm is our 12days of Christmas giveaway at our showroom spiced with a cruise with Santa for a test drive of our cars.

“Every purchase enjoys a favourable discount and GREE air-conditioner. The purchase also qualifies the customer for a raffle draw to win an all-expense paid trip to China. On the 12days of Christmas giveaway, every customer that visits our showroom will definitely get a gift from us, and also to sign up for a cruise with Santa clause to experience our cars”.

Juniad stated that the end of year promo was intended to show the firm’s customers and prospects that the orgnaisation aligns its business goals to a 360 degree customer satisfaction.

“Consequently, we will continue with our tactical sales campaign which includes free one year insurance, free registration; three years warranty on engine and parts, plus free first two services in addition to the sales promo,” she added

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