Over three exciting days at Lagos Fashion Week 2025, Meta hosted its first-ever Facebook lounge experience, creating an immersive space that celebrated creativity, connection and community among young adults, designers, creatives, fashion enthusiasts and creators.
This experience highlighted how more young adults are using Facebook to discover new interests, express themselves, and connect with the world around them, while also showcasing the Facebook tools that empower creators to engage meaningfully with their audiences and grow their passions into opportunities.
“Facebook is a leading place for conversations around cultural moments, not just here in Nigeria but across the globe. Events like Lagos Fashion Week highlight how our platform brings people together to celebrate creativity, culture and community in real time,” said Oluwasola Obagbemi, Head of Communications, Sub-Saharan Africa, at Meta.
“We’re inspired by how young adults in Nigeria are using Facebook tools like Marketplace, where fashion has become the largest category on Facebook Marketplace in Nigeria, along with Reels and Groups to express themselves, build communities, and turn their passions into opportunities. We’ll continue to introduce features that help people explore their interests and connect more deeply with others.”
Throughout the three-day experience, Joseph Onaolapo (Jay On-Air), media presenter and content creator and fashion creator, Nonye Udeogu (Thisthingcalledfashion), hosted live interviews and social moments from the Lounge, giving audiences an authentic look at how creators use tools like Groups, Reels and Meta AI to build meaningful connections and thriving communities on Facebook.
The Facebook Lounge was an interactive space where Nigerian celebrities, creators and fashion enthusiasts gathered to relax, connect and create memorable moments. Guests enjoyed interactive photo sessions, Facebook-themed games and the engaging Reels Booth, where attendees captured short-form videos that reflected the creativity and energy of Lagos Fashion Week.
Facebook remains committed to empowering people to explore their interests, build community and connect with the world in more meaningful ways.
Meanwhile, American singer and global style icon Ciara made a surprise appearance at the Lagos Fashion Week’s 15th anniversary on Thursday, October 30, 2025, effortlessly stealing the spotlight in a captivating look from Nigerian luxury brand, Onalaja.
The superstar appeared in a sheer mesh long-sleeved dress with a striking ombré gradient that moved from coral and orange into purple, blue, and rainbow tones.
The form-fitting piece shimmered subtly under the event lights, perfectly complementing her bronzed makeup. The look embodied elegance, confidence, and the effortless glamour that Ciara is known for.
The stunning ensemble was designed by Kanyinsola Onalaja, the creative force behind the globally stocked luxury fashion brand, Onalaja. The brand, celebrated for its fusion of African craftsmanship and modern design sensibilities, is known to experiment with textures, colours, and embellishments in ways that celebrate both heritage and individuality.
Onalaja’s collections are often described as wearable art, they are bold, expressive, and unapologetically feminine. Her use of intricate beadwork, sculptural silhouettes, and hand-finished details has earned her a growing international following. Ciara’s choice of the brand for such a high profile appearance underscores Onalaja’s global reach and the rising influence of Nigerian designers on the world stage.
Ciara’s appearance at Lagos Fashion Week marks a symbolic connection between global entertainment and African creativity. Her look not only amplified Onalaja’s artistry but also reflected Lagos Fashion Week’s ongoing mission to champion African fashion and position it within global conversations about style, sustainability, and innovation.
