MultiChoice Reveals Exclusive World Cup Coverage
For its subscribers on DStv and GOtv, MULTICHOICE Nigeria has announced expanded coverage of the 2022 FIFA World Cup and a special Big Brother Naija +SA edition.
John Ugbe, CEO of MultiChoice Nigeria, commented on the special coverage of the 2022 FIFA World Cup and the upcoming season of Big Brother: “MultiChoice is thrilled to deliver every single fan, all the action in their language, together with local commentary. All 64 World Cup matches will be available in 14 different regional languages, including Pidgin, Yoruba, Igbo, and Hausa, as a value-added service to all of our customers.
“The next Big Brother edition will have housemates from the two giants of Africa, Nigeria, and South Africa, together in one house. This is designed to be a unifying experience of culture, personalities, and entertainment, highlighting what we both have in common. The prizes promise to be as massive as the entire show itself – both in cash and other sponsored prizes.”
Dr. Busola Tejumola, Executive Head of Content at MultiChoice Nigeria, also commented on the company’s investment in expanding its content selection for customers. He said that in the upcoming months, customers will have an abundance of options thanks to the company’s plans to launch a number of new programmes on its Africa Magic channels.
She noted,”For the holidays, our holiday channel will go live in November and will be showing some global events and carnivals. The Calabar Carnival in Cross River State will be live on this channel. Also, Crime and Justice Lagos will premiere on Showmax later this year. Customers can also look out for our first local animation series coming soon.”