Bestman Games, Imani launch Accra edition of Monopoly
The Accra Edition of Monopoly is set to be launched on Monday 19th December, 2016 at the Kempinsky Hotel, God Coast City, Accra. The launch of the Accra edition ends months of research during which residents were asked which streets and landmarks should take pride of place on the customized board.
Millions of Ghanaians grew up playing Hasbro’s iconic Monopoly board game. The images of Mr. Monopoly, Advance to Go and the ‘Free Parking’ spaces are etched permanently in the hearts and minds of people across the country. Several memorable family moments have been defined by the playing of the game. It is such moments that this special edition aims to revive amongst the youth and other segments of the population.
The million-dollar question on everyone’s lips is – what prime Accra landmark will take the Mayfair Square – the most coveted real estate in the familiar London edition? With its host of iconic landmarks and historic sites, the choice of the “Mayfair” spot was a hot topic. Which landmark will be traded for ‘Trafalgar Square’?
Monopoly is much more than a board game.
It has so many intricate facets to it. The educational game enhances the importance of family values by creating a reason for families to enjoy quality time together learning through play. The Accra Monopoly board further enhances the profile of the city of Accra and Ghana presenting the city on the international platform of Monopoly in a fun and engaging way. More so, it is a powerful tool for children, as they grow up, to play a board game that they can relate to and that captures familiar streets, neighbourboods and their country’s cultural heritage.
Created by Winning Moves UK, on licence from makers Hasbro, The Accra Edition of this world acclaimed board game, is brought to Ghana by Bestman Games, the African distributor of customized editions of Hasbro;s Monopoly Board Game and ICL Ghana in collaboration with Ghana’s Ministry of Tourism, Culture and Creative Arts. It also enjoys enjoys the support of leading financial institutions including Fidelity Bank, Zenith Bank, and First Atlantic Bank who are committed to promoting financial literacy across Ghana.
The Ministry of Tourism, aims to use this novel tool to educate people about some of the laws of the city, to promote financial literacy and entrepreneurship, and to showcase some of Ghana’s stunning tourist sites and monuments. The Accra edition presents all those who love the beautiful city of Accra with a piece of her in their homes; it captures the essence and uniqueness of daily life in Accra that is synonymous with this stunning city.
Approximately 750 million people have played the Monopoly game; making it “the most played board game in the world.” As it captures the essence of the city of Accra, is indeed a gift of choice that enables the recipient, foreigner or Nigerian alike, to appreciate Accra’s enduring beauty and enterprise.