Schnapps unveils prayer campaign
Premium spirit brand, Seaman’s Schnapps has unveiled an initiative to stimulate a widespread trend that will encourage prayers across all socio-cultural groups in the country.
Unveiling the campaign at the premises of the Nigeria Distilleries Limited (NDL) in Ota, Ogun State, the Managing Director of Grand Oak Limited, Fatai Odesile, said the campaign, tagged ‘Share the Blessing’ is geared towards delivering royal blessings from traditional rulers from various ethnic groups to their respective subjects and the entire populace.
The initiative, which is the first of its kind, also requires royal fathers offering prayers and share well-wishing messages with focus on peace, progress and prosperity of the land on social media platforms.
Odesile said the campaign would also encourage involvement of Nigerians, regardless of tribe, ethnicity, or religion through sharing of individual’s wellbeing and peace of the country.
He noted that Seaman’s Schnapps brand over the years has revolved around culture, tradition, prayer and blessing, with activities executed to associate with, promote and preserve Nigeria’s cultural heritage and tradition, which validates Seaman’s Schnapps as the iconic cultural and prayer drink in Nigeria and beyond.
The Alake of Egbaland, Oba Adedotun Gbadebo, commended the management, saying he had known the brand when he was young, as a prince. According to Oba Gbadebo, he also shares the principles of the three Ps: Peace, Progress and Prosperity, which are essential ingredients for businesses to thrive and for Nigeria to grow. The monarch was represented by the Baaroyin of Egbaland, Chief Layiwola Labode.
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