Tech firm moves for better MSMEs in Nigeria

A Technology company, Sendy, specialised in e-commerce infrastructure and consumer brands, has partnered Google in empowering Africa’s small and medium businesses empower MSMEs across Kenya, Nigeria and South Africa with expert training in business strategy and development, digital marketing and financial planning.

They are also to access key industry leaders and master classes on business to create opportunities, boost business growth and job creation continentally.
Through the programme, Sendy, would undertake logistics support for participating businesses. It will also offer one-on-one mentorship to enable participants learn and build capacity for successful businesses.

“The Google Hustle Academy is a noble idea that aligns with our mission. We recognise the significant role played by small and medium businesses in the economy. We are also aware of the vast challenges they face. We want to empower them by enabling them to trade efficiently and effectively. Through this partnership with Google, we hope to unlock their potential so that they can learn and seize existing opportunities to build sustainable businesses,” said Mesh Alloys, founder and CEO of Sendy.