In an industry where aesthetic sensibility meets functionality, Lidya Hassen, the visionary founder and CEO of Lux Lifestyle Management Limited & Luxury Interior Design, is carving a distinct path with her bespoke luxury furniture and interior design business.
Through her brand, she is redefining how affluent clients experience space, infusing elegance, culture, and personality into every room she touches.
Lux Lifestyle & Interior Design, which caters to a growing clientele across Europe, the Middle East, and Africa, is more than just a high-end furniture label. It is a lifestyle brand rooted in craftsmanship, artistic innovation, and curated sophistication. From plush custom-made sofas to marble-top dining sets and intricately detailed cabinetry, each piece is designed to blend form and function, while telling a story.
“Luxury is about how a space makes you feel,” says Lidya, whose background in fashion and lifestyle management has given her a sharp eye for detail and design cohesion. “At Lux Lifestyle & Interior Design, we create pieces that are not only visually striking but also timeless. It’s about crafting environments that reflect the identity and aspirations of those who live in them.”
With a commitment to sustainability and excellence, Lidya works closely with skilled artisans, sourcing premium materials from around the world—Italian leather, Egyptian cotton, African hardwoods, to ensure that every item produced is of museum-grade quality. Her company has completed projects ranging from penthouses in London, Saudi Arabia, Lagos, Dubai, to serene holiday homes along the Mediterranean coast.
In addition to furniture, Lux Lifestyle & Interior Design offers full-service interior design consultation, covering residential, commercial, and hospitality spaces. From concept development to final installation, clients benefit from an end-to-end service marked by meticulous planning and high-touch personalization.
What sets Lidya’s work apart is her global approach to aesthetics. Her Ethiopian heritage and international exposure have shaped her design language into a seamless fusion of Afro-contemporary richness and European elegance. “My heritage inspires me to incorporate culture and warmth into spaces, while my travels fuel my taste for clean lines and minimalist luxury,” she explains.
Beyond her design enterprise, Lidya Hassen also runs Lux Lifestyle Management, a concierge brand that offers premium lifestyle and relocation services for high-net-worth individuals, a testament to her holistic understanding of luxury living.
As Lux Lifestyle & Interior Design continues to gain traction among celebrities, real estate developers, and diplomats, Lidya remains focused on the heart of her vision: transforming everyday environments into expressions of beauty, purpose, and personal identity.
