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Caring for a luxury watch


A luxury watch can take months, or even years, to craft and this is a result of the high level of craftsmanship required to design, produce, assemble and test, to ensure it is smooth-running and durable enough to stand the test of time.

However, despite this intricate production procedure, watches still need thorough, periodic after-care to ensure that their original functionality and aesthetic qualities remain for generations to come. Despite the complexity of the watchmaking process, watches still require additional maintenance for optimal efficiency. Just as cars require mandatory check-ups, so do high-end timepieces.


Watch manufacturers suggest that a timepiece should be serviced every four or five years to ensure proper functioning, but minor services such as valuation, polishing, refinishing, and strap/link/bracelet changes can be done more frequently depending on the user. To know when you are due for a major procedure, look out for evidence of moisture such as condensation beneath the crystal, changes in timekeeping, stiffness while winding or any rattling sounds in the watch.

It is also advisable to bring in your timepiece for observation in case of a fall, even without any visible damage. Chances are that a movement component might have been displaced internally. The importance of caring for your luxury watch cannot be overemphasized because it is an investment, holds great sentiments, and can be passed down for generations without losing its value.

Therefore, in order to ensure optimized performance and appearance of your watch, it is important to service regularly and Polo Luxury’s world-class after-sale service centre is the leading provider of luxury watch after-care, periodically assessed by Rolex Geneva, Switzerland.

It has the expert guidance of certified Swiss-trained watchmakers and a highly motivated team. Its services include complete overhauls (level 1 to 3 and advanced levels), parts replacement, polishing or refurbishing, refinishing, valuation, ultrasonic case, and bracelet cleaning for all watches among other functions.


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