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Efe releases new single Campaign, feature Ice Prince, BOJ


Big Brother Naija (BBNaija) Season 2 winner, and Hip-Hop/Rap act, Efe Ejeba popularly known as Efe or Efemoney on social media has released his much awaited single titled Campaign.

The song, which was officially released yesterday, was produced by WXLA. The ‘Base On Logistics’ proponent team up with fellow rap acts, Ice Prince and BOJ on the new record.

Earlier, the University of Jos (UNIJOS) Economics graduate had shocked many with a freestyle, which he titled Before Campaign Drops on Aktivated Sessions.

The Warri, Delta State native emerged winner of the Big Brother Naija 2017 edition and walked home with a cash prize of N25 million and an SUV.

There was wide rumour in town that he squandered his big win on his music career, but the former reality show winner has come out debunk the rumour.

In an interview with Yaw of Wazobia FM, Efe claimed that he never spent the money on his music career, but stated that he has been investing money in different business.

He stated that he is rich hustler, adding that since he left the Big Brother Naija house, he has never taken away a dime from the N25 million-prize money.

“Since I comot for Big Brother I never comot one naira inside the N25 million…one naira I no comot. I been dey usually dey hide am so that people no go dey task me because I don tire for the tasking.

“Just know, Efe still get money… I’m worth more than N25 million right now. I no dey fear again because I no dey give anybody money. I no dey give and I no send. I no fit broke for my life again, I no go ever fit broke; I be hustler,” he said.

Efe, however, revealed that he has moved from being a hustler to a businessman, stressing that he would like to keep his investments secret from people for the same reason. He, however, stated that the only way he would make his business public is if he needs to do so for profit growth.

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