Yves Rocher launches new boutique in Lagos

YVES Rocher, the No. 1 cosmetic brand in France, has launched its first boutique in Novare Mall, Lekki, after the pilot launch of the boutique at Jabi Lake, Abuja in July last year.

The leading beauty brand, Yves Rocher, (pronounced Eve Ro-shay) is based on the philosophy of Botanical Beauty and offers a range of skincare and fragrances composed of natural and botanical ingredients for both men and women.

Described as a brand respectful of the planet,priority is given to organic agriculture. Endangered plants and genetically modified or animal-based ingredients are never used, and raw materials that harm the environment are reduced. Eco-design is used instead and all the active ingredients the brand develops are extracted from plants.The product is exclusively distributed in Nigeria by Parfums Estate Limited, a wholly-owned subsidiary of Montaigne Limited.