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Firm to sponsor King’s Cup Golf Tournament in Abeokuta

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Rite Foods Limited, the official beverage sponsor of the King’s Cup Golf Tournament, Abeokuta, has restated its commitment to sports growth and connection with consumers through the golf event in Abeokuta this week.

Assistant Brand Manager, Beverage and Bakery, Rite Foods Limited, Boluwatife Adedugbe, said that the firm’s operations are centred on consumer satisfaction, and sports create a unifying platform for consumers to connect with their various brands.

“As a company, we ensure we throw our weight and support for such sporting platforms like the King’s Cup Golf Tournament because it helps us connect and get closer to our consumers.

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“The golf tournament creates a unifying platform to help us unite consumers with our brands and the people of Abeokuta, hence, the reason for sponsoring this golf tournament,” she said.

Managing Director and Chief Executive Officer of Nilayo Sports Management Limited, Mr. Bukola Olopade, expressed his sincere appreciation to the firm for being a sponsor of the golf tournament and called on other bodies to emulate the sponsors.

Chairman, Local Organising Committee of the King’s Cup Golf Tournament, Abeokuta, Wale Adeogun, also applauded the effort of the sponsors for throwing their weight behind the competition.

“We must applaud Rite Foods Limited for their giant strides in supporting sporting events of this nature that seek to unite the people at the grassroots level. We appreciate you for believing in this course that would empower our people and communities,” he said.

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