Biodun Adefila
9 Mar
In celebration of the 2023 International Women’s Day (IWD), the Association of Advertising Agencies of Nigeria (AAAN) has reiterated its commitment to equity for Women in Advertising (WIA), even as it celebrated their contributions to growth of the advertising industry in Nigeria.
3 Jun 2018
As the importance of communication cannot be overemphasised in a human society, so also is marketing communication a strategic function that every organisation has to deal with in order to sustain long-term relationship with its customers. With its major objectives, which includes gaining market share and sustaining demand evolving continuously, through the use of various communication…