Nike’s flagship store, the first of its kind in West Africa, has opened at Ikeja City Mall, Lagos. The official launch event held on Thursday, August 25th 2022, right in the store itself, where Indrek Heinmets, Nike Brand Director for Hudson Holdings Limited, highlighted the excitement of seeing the Brand finally come to life in Nigeria.
Nike, the international sportswear giant on Thursday launched its first flagship store in Lagos, Nigeria- a first of its kind in West Africa. The Nigeria-based “Just Do It” store is a herald of a news era that offers Nigerian customers the opportunity to experience the exuberant collection of the brand product first-hand. The initiative is…
Vanessa Bryant and Nike have announced a new sneaker partnership to honour late husband, Kobe Bryant and daughter Gigi. Taking to Instagram to share the good news, Vanessa wrote, "We're excited to announce our partnership with Nike is going to continue! I am so proud that my husband's shoes are still the most worn by…
21 Aug 2021
Two years ago, tennis star and global style icon, Serena Williams teamed up with sports giant, Nike and under the former’s leadership, Nike selected 10 emerging designers from underrepresented backgrounds
25 Jun 2021
Shares of Nike skyrocketed Thursday on blowout earnings propelled by gains in direct sales to consumers and positive momentum from the return of professional sports.
28 May 2021
Nike said Thursday it parted ways with Neymar last year after the superstar Brazil attacker "refused to cooperate in a good faith investigation" as the company probed an employee
26 Apr 2021
A pair of Nike Air Yeezy 1s worn by rapper Kanye West sold for $1.8 million, triple the previous record for sneakers, Sotheby's said Monday. The shoes beat the record held by a pair of Nike Air Jordan 1s which sold for $615,000 in August 2020 at a Christie's auction. "The sale marks the highest…
20 Apr 2021
The Kobe Bryant estate has decided to not renew their partnership with Nike, the late NBA star's widow Vanessa confirmed on Monday night. Kobe Bryant's five-year post-retirement deal with the sporting apparel giant had expired earlier this month and there had been reports that Vanessa Bryant and the estate had grown frustrated with Nike's limited…
9 Apr 2021
Nike and the company behind rapper Lil Nas X’s “Satan Shoes” reached a settlement Thursday for a voluntary recall, ending the high-profile legal battle over the controversial sneakers. As part of the settlement, Brooklyn-based art collective MSCHF will “initiate a voluntary recall to buy back any Satan Shoes and Jesus Shoes for their original retail…
2 Apr 2021
The makers of the "Satan Shoes", a collaboration with rapper Lil Nas X, have been ordered to stop selling them after Nike filed a lawsuit. The sportswear giant sued MSCHF Product Studio after they released 666 pairs of black Nike Air Max 97s customized to feature a bronze pentagram, a Bible verse referring to Satan's…
30 Mar 2021
It's been quite a few days for sneakers, Satan, and the artist Lil Nas X. It started with a recently released music video that sees the 21-year-old of "Old Town Road" fame give the devil a lap dance, which resulted in the Grammy winner exchanging disses with a sitting US governor who took issue with…
2 Oct 2020
Following the largely successful 2018 Super Eagles kit, Nike has released a new and no less remarkable design for the 2020 Naija collection which will now be available exclusively on the shelves of FastForward stores across the country from the 1st of October in celebration of Independence Day.