Berger Paints, stakeholders partner ahead of plant automation next year
As a strategic move to strengthen its competitive edge and boost sales, Berger Paints Nigeria Plc has renewed business relationship with numerous paint customers in Nigeria.
Berger Paints targets higher profit from investment, innovations
Berger Paints Nigeria Plc has expressed optimism that its investment in a new facility as well as product innovation would grow sales and profitability in a sustainable manner.
‘Government seems to be insensitive to plight of Nigerian manufacturers’
We have put in place a number of marketing initiatives that will soon start yielding positive results and create more visibility for our brand. Marketing is not just about advertising. There are other legs of marketing such as Public Relations, Media Management, and Investor Relation.
Berger Paints plans sub-Saharan African expansion
Berger Paints Plc has announced that the firm has obtained the ECOWAS Trade Liberalisation Scheme (EETLS) certificate that would enable it promote free trade across sub Saharan Africa, starting with Ghana.