Burna Boy, Rema Up For BET Award 2020
- Drake Leads With Six Nominations, Beyonce, Usher, Others Make List Ahead of this year’s BET Award, organisers have released list of nominees with Canadian rapper Drake leading the pack with six nominations. This year’s nominees reflect an abundance of creative expression and black excellence across music, television, film, sports, and philanthropy. The awards will simulcast Live…
Redeemer’s University appoints Adeleye as deputy director, corporate affairs
Redeemer's University appoints Adetunji Adeleye as Deputy Director, Corporate Affairs Adeleye is an integrated marketing communication professional with extensive experience
‘Police PR dept critical to nation’s progress’
The Inspector-General of Police (IGP) Mohammed Adamu has described the Public Relations (PR) department of the Nigeria Police Force (NPF) as very critical to the nation’s advancement, even as he assured of the Force’s commitment to enhancing capacity of officers, winning public confidence.
Stakeholders decry quackery in PR profession, call for reforms
Public Relations professionals have called for reforms in the industry as a way to eradicate quackery and reposition the image of the sector. Mr. Israel Jaiye Opayemi has decried the quackery in the profession, saying it will no longer ...
‘Why Communication Policies Fail To Sync With Public Aspiration’
PROFESSOR LAI OSO is the National President of the Association of Communication Scholars and Professionals of Nigeria (ACSPN). In this interview, he reviews the processes and structures of the government communication and information policies while offering better strategies to be adopted in order to accomplish the desired goals. What is your assessment of the performance…
From music, the Art Alades step up big on marketing communications
For many years, Nigeria’s marketing communications industry has been highly competitive and segmented; run by a proliferation of companies playing individually in niched parts such as advertising, public relations, digital marketing, experiential marketing, media buying and so on. With advertising alone recording above-the-line spend of N97.9 billion in 2015, and digital marketing’s estimated revenue at $2 billion in 2015,…
Tax defaulters, responsibility and the law
In a complicated federation where fiscal responsibility, civic duty and even corporate citizenship have become part of complex challenges, a report the other day about the closure of premises of tax defaulting businesses in Ibadan, Oyo State capital, by the state government should be understood and not taken as a political witch-hunt. According to reports,…
PR experts urge support for local products
Speakers at the fifth Lagos Public Relations Stakeholders Conference held in Lagos reached the conclusion that there is the need for deliberate and strategic approach involving public/private sector partnership, led by government, to address the reputation challenges of Made-in-Nigeria. While delivering the keynote address at the conference that had ‘Addressing Communication and Reputation Challenges…
‘Ethnicity issues, communication gap and public relations’
The Chief Executive Officer of AbsolutePR Limited, Akonte Ekine, in this interview with EDU ABADE, argues that Nigeria is learning virtually everything from its foreign experience and exposure but that ethnicity issues, systemic backwardness and communication gap in the country are fundamental errors in its public relations perception. He advises the government to accord public…
Eight essential PR tips for small businesses
Many PR experts describe this as ‘humanizing your brand’. This involves telling audiences about your brand essence, its backstory, and its overall mission with a view to building an atmosphere of trust.
Honourable Minister, this is bad PR
But rather than own up to this error and apologise to Nigerians, the ministry released a statement trying to justify what is an unforgivable blunder.