Afrobeats singer Winnerman, born Ehigie Moses Ikeakhe, has said his goal in music and business is not personal fame or wealth, but to create a meaningful impact across the world.
Winnerman, who was born on March 26, 1994, in Benin City, Edo State, hails from Uromi in Esan North East Local Government Area.
He grew up in a family of 10 children, an environment he says shaped his discipline, creativity and early exposure to music.
According to him, music became a natural path influenced by his upbringing in Benin City, where he was exposed to a mix of church music, Afrobeat, R&B and street sounds.
“Music started naturally for me from childhood. Growing up in Benin City exposed me to different sounds, cultures, church music, street vibes, Afrobeat, R&B and international music. I was always fascinated by how music could connect people emotionally regardless of language or background,” he said.
He noted that his professional journey began in 2016 with his debut single Nobody Gat What We Gat, which marked the start of his evolution as an artist.
Winnerman also highlighted his entrepreneurial background, crediting both parents for shaping his business mindset. His father, a former civil servant who rose to become Director at the Edo State Water Board, and his mother, Mrs. Caroline Ikeakhe, a businesswoman, both played key roles in his upbringing.
He explained that this environment influenced his involvement in multiple ventures, including media, entertainment, hospitality and youth development through his platform, Born Winners Empire (BWE).
“I am also deeply involved in media, entertainment, hospitality and youth development through the platform I co-founded, Born Winners Empire (BWE). For me, music is more than entertainment. It is culture, storytelling, emotion and connection,” he said.
Winnerman is also involved in the family’s bottled water business, Frost Water, which he helps manage alongside other ventures.
The singer recently released his Universe EP, which features tracks such as Go Hard, Mon’Ami, Give Me Chance, Go Crazy and Koni.
He said the project reflects his aim to create a universal sound that connects with audiences globally.
Looking ahead, Winnerman said his long-term ambition is to expand his influence across music, business and creative industries.
“By 2030, I want my music, businesses and platforms to impact millions of lives across Africa and beyond. I want to inspire a generation of young Africans to dream without fear and create without limits,” he said.
He also revealed plans to invest in animation and storytelling, including building one of Nigeria’s major animation studios.
“At the end of the day, legacy for me is not just about fame or money. It is about impact, transformation and leaving behind something meaningful for future generations,” he added.
