PR agency shines at SABRE Awards
Pan-African public relations agency, LSF PR, has won multiple awards at the 2021 edition of SABRE Awards. The SABRE Awards, which was held recently, was established to recognise the best public relations works from across the world.
LSF PR won the SABRE Africa awards for Superior Achievement in Brand-Building, Best PR Campaign in West Africa, and Winner in the Mining and Extractive Industries category.
The agency also received two certificates of excellence for Outstanding Campaign in West Africa and Special Events/Sponsorships.
The agency was shortlisted as a finalist in the Energy and Natural Resources category alongside agency counterparts across Europe, Middle East and Africa (SABRE EMEA).
The 2021 awards made it the fourth in a row where LSF PR has bagged awards at the world’s largest PR Award. Last year, the agency won two Gold Awards for Financial Communications and Sponsorship.
In 2019, it also won four awards, as they were named a finalist in the Platinum category (Africa), and winner in the Diamond category (EMEA), for their noteworthy brand-building campaign.
Speaking on the achievement, Founder and Chief Executive Officer of LSF PR, Bidemi Akande, said: “It is a true honour for us to be recognised for the high-value work that we do.
Despite the unique challenges that came with the global COVID-19 pandemic, we continued to push the boundaries to ensure that we executed only the best of campaigns to drive a deep impact for our clients. These awards represent our continued commitment to excellence, diligence, and breaking frontiers regardless of any given situation.”
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