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Quidax unveils Don Jazzy as brand ambassador

By Opeyemi Babalola
27 March 2022   |   2:44 am
The cryptocurrency exchange, Quidax, has unveiled Michael Collins Ajereh, popularly known as Don Jazzy, as its brand ambassador.

Co-founder and Chief Information Officer at Quidax, Morris Ebieroma (left); Founder and Chief Executive Officer of Mavin Records, Michael Collins aka Don Jazzy; Co-founder and Chief Executive Officer at Quidax, Buchi Okoro and Co-founder and Chief Technology Officer at Quidax, Uzo Awili at the unveiling of Collins as Quidax’s brand ambassador in Lagos.<br />

The cryptocurrency exchange, Quidax, has unveiled Michael Collins Ajereh, popularly known as Don Jazzy, as its brand ambassador.

The crypto start-up recently began an online campaign with #TheQuidaxCall. The campaign, which started on Tuesday, March 15, saw Quidax also unveil Diane Russet and Bisola Aiyeola, both of whom are actresses and former reality show stars. The brand also unveiled popular actor, Timini Egbuson and celebrity Chef, Gbubemi Fregene aka Chef Fregz, as well as award-winning Jude Abaga, better known as M.I Abaga.

In the videos announcing the celebrities, an unknown person was seen to be making the calls to the celebrities. At the event, Don Jazzy was revealed to be the person making the calls to these celebrities.

Speaking on why Quidax was partnering with Don Jazzy, Co-founder and Chief Executive Officer at Quidax, Buchi Okoro, said: “Don Jazzy has been such a great personality and is someone that I have looked up to for a long time. He has been able to build a record label when it seemed impossible. But the best part is that Don Jazzy is passionate about crypto and also owns crypto assets.”

Don Jazzy is the CEO and founder of Mavin Records, which can be said to be the powerhouse of music in Africa with artistes like Rema and Ayra Starr. Don Jazzy has more than 18 million followers across Instagram, Twitter, and Facebook.

In an Instagram post in November 2021, Don Jazzy showcased part of his NFT collection, which included a cool cat, mutant ape, afrodroids, superkongs, and several others.

Less than two weeks ago, Quidax had launched a crypto academy aimed at making it easy for anyone to learn about crypto. The course takes less than two hours to complete and is made up of five videos, which are simple to understand. 

According to Quidax this course is for crypto beginners and is the first in a series of other courses that will be launched in the coming months.

Recently Quidax became the first African crypto exchange to be listed on CoinMarketCap. CoinMarketCap is the world’s most-referenced price-tracking website for crypto assets. CMC as it is often called is commonly cited by CNBC, Bloomberg, and other major news outlets. Its data is also used by the U.S. government and several other governments.