The Voice Nigeria Season 4 begins as new sponsors emerge
Sponsors of The Voice Nigeria have guaranteed a better and improved season 4 with a lot of intrigues and new twists for viewers and participants at large. For the first time since it started in 2016, the production will be 100 per cent shot in Nigeria. First Bank, Airtel and JAC Motor sponsor this season.
The show is best known for its recognition and unveiling of talents for global audience. This year’s episodes will be fully produced by Unity 1 Limited in collaboration with Fame TV, while also partnering with ITV and YouTube.
Speaking during the unveiling in Victoria Island, Lagos, Executive Producer, The Voice Nigeria, Akin Salami, promised a show with a new twist and improved prize package for the winner. “We are very excited to draw open the curtain of a new season, the fourth season of The Voice Nigeria.
“The third season of the show was produced in Nigeria for the first time since the inception of the show. It was definitely an outstanding show from all the local and international feedback we received. This fourth season of the show is coming with new and exciting twists and turns especially in a time when the Nigerian music industry continues to grow in leaps and bounds. Our aim is to continually provide a platform with international relevance for more talents and prepare them for the global stage. We are set to deliver a season like never seen before.”
Salami who is also the Managing Director, Unity 1 Limited, added: “The competition is open to both male and female contestants who are Nigerians and have a government-issued means of Identification and talents must be at least 18 years old. Interested talents can visit the voice website ww.thevoicenigeria.com for more information or social media platforms of The Voice Nigeria.”
In her address, Group Head, Marketing & Corporate Communications, First Bank of Nigeria Limited, Folake Ani-Mumuney, said: “We are delighted with the return of The Voice Nigeria. We are particularly excited that this current Season 4 promises to be more thrilling than the previous editions, given all the extras packed in.
“As a bank weaved into the fabric of society for over 127 years, First Bank has been at the forefront of nation-building; supporting through resourceful partnerships to build the Nigerian creative industry value chain. We are a sector driven by the teeming youth population and growing in its contribution to national GDP.’’
Also speaking, Chief Commercial Officer, Airtel Nigeria, Godfrey Efeurhobo, said: “Airtel Nigeria is committed to creating and supporting credible platforms and programmes that will help discover, nurture and hone the talents of young Nigerians. Therefore, our sponsorship of Season 4 of The Voice Nigeria is a glowing testament to our resolve to offer young, talented Nigerians a springboard to international stardom while creating exciting moments for fans, music followers and entertainment lovers across the country. It is our belief that with The Voice platform, Airtel will continue to connect emotionally with Nigerians as well as contribute significantly to the development of the creative industry in the country.”