Underwriter supports female entrepreneurs in digital marketing skills
An underwriting firm, AXA Mansard Insurance Plc, has empowered over 100 young female entrepreneurs with digital marketing skills as part of its continued effort to increase gender equity.
The two-day training held in Lagos was part of the company’s lined-up programmes to commemorate this year’s International Women’s Day.
“It seeks to empower female SME owners with skills to improve their digital output and position them for the immense opportunities available in the digital space,” the company said.
The Chief Customer and Marketing Officer of the company, Jumoke Odunlami, said the programme was in line with AXA Mansard’s inclusivity agenda, explaining that the company was convinced that support for women through its inclusive protection programmes was important to AXA’s purpose of acting for human progress by protecting what matters.
Odunlami maintained that focusing on digital equity as a sub-theme of this year’s IWD was part of the company’s realisation of the role of digital skills in growing the economy.
“For us at AXA Mansard, we are aware that digital skills will play a major role in Nigeria’s economic future. So, to ensure that women are equally represented in unlocking this future potential, that is why we have collaborated with SME 100 Africa to support them in developing the required skills,” the Chief Executive Officer of SME 100 Africa, Charles Odii, explained.