Media

FOR being loyal customers to its brand, Diamond Bank recently rewarded about fifteen customers with different cash prizes.     Duru Chukwuebuka Francis, a building materials trader at the Eket Market, Akwa Ibom State, won the star prize of “Salary4Life” at the just concluded DiamondXtra Season 7/DiamondWoman Special Draws at its head office in Lagos. With…

THE President of Nigerian Guild of Editors, Mr. Femi Adesina, has said that if the 2015 general elections would go well, without negative incidents, a lot will depend on how the media do their work.    Speaking in Lagos last week at the Media Tweet-a-thon organized by the International Press Centre (IPC), Lagos, Adesina identified…

MANY organisations before now do not take experiential marketing as an essential aspect of their marketing communication strategy. But with the change in communication process away from one-way communication to two-way communication and brands wanting immediate feedbacks for communication efforts, experiential marketing has now become a critical component of marketing efforts.     And brands do…

THE paradox is instructive. On the day set aside to remember and celebrate the principles of press freedom outlined in the Windhoek Declaration on Promoting an Independent and Pluralistic Africa Media, media workers in Nigeria under the auspices of the Nigeria Union of Journalists (NUJ) were on the streets of Lagos protesting the killings of…

PREPARATION has reached top gear for this year's Annual General Meeting/PR Week and Public Lecture of Nigerian Institute of Public Relations, Lagos State Chapter. The officials of the institute announced July 16 to 23, 2010 as the date of the PR week at a briefing recently.With Building National Reputation through leadership development as theme, the…

THE time was 9.30am. The sky was clear on this September morning in 2009. No threat of rainfall. Charles Uche Ayika, a Nollywood producer, sat in front of his television, legs straddled. He sat patiently watching the television, while he waited for his business partners to come as promised. He asked for his meal to…

STAKEHOLDERS in marketing communications industry have described media tracking as a significant tool in ensuring compliance and enforcement.At a summit organised in Lagos by Media Monitoring Services Nigeria Limited (MMSL), the nation's foremost media tracking outfit to mark its 15th anniversary, some helmsmen in advertising, marketing and brand management said information provided by media trackers…

RECENTLY, members of Broadcasting Organisation of Nigeria (BON) converged for the organisation's 51st General Assembly held at the Radio Lagos/Eko FM to deliberate on the issues concerning it and also, how to actualise the 2012 digital transition deadline.

ALL may not be well with the Nigeria Institute of Public Relations (NIPR) as one of the contestants in the recently conducted elections in Yenagoa, Bayelsa State, has accused the electoral body of engaging in manipulation in the said election.

Nigeria, both the radio and television are still work in progress. Many have argued that the high standards attained immediately after independence, were squandered on the alter of unrestrained proliferation of states which has given rise to multiplication of both private and public ownership of broadcast media.

Ensuring first class professionals in the advertising industry, the Association of Advertising Agencies of Nigeria (AAAN) has appointed the Chairman of Troyka Holdings, Mr. Biodun Shobanjo, as the pioneer chairman of the Advertising Academy's board of directors.

WITH few day left for the commencement of a digital training workshop for broadcasters billed to open on October 5 through 8, at Tinapa, Calabar, the Broadcasting Organisation of Nigeria (BON) is optimistic that the four-day training will help in repositioning practitioner for the challenges of transiting from analogue to digital broadcasting.