Dissecting The N75 Billion Handover Brouhaha In Anambra
PROBABLY induced by sworn opposition, the Nigerian social media have spewed the allegation that immediate past Governor of Anambra State handed over N75 billion in liquid cash to Governor Willie Obiano in 2014.
LAIF Celebrates 10 Years Of Creative Excellence
CREATIVE experts will gather today for an award dinner at the Civic Centre, Victoria Island, Lagos for the 10th Anniversary of the yearly Lagos Advertising and Ideas Festival (LAIF) themed “Creativity Inspires Life.”
WISCAR Holds Graduation For New Mentees Today
AT the Agip Recital Hall of Muson Centre, Onikan Lagos, today, Women In Successful Careers (WISCAR), a not-for-profit organisation will gather to mark the graduation ceremony of the sixth stream of successful mentees and seventh induction of stream members.
Firm launches new customer rewards scheme
A MOBILE banking and payment platform, eTranzact International Plc, has launched a promotion in collaboration with its mobile banking partners, FCMB, Skye Bank, Heritage Bank, Union Bank, Unity Bank, Access Bank, Standard Chartered, and Jaiz Bank to reward its loyal customers and encourage the adoption of mobile banking.
‘We are commited to consumers’
We are engaging both Kanu Nwankwo and Jonathan Akpoborie to connect our teaming subscribers.
Repackaged canoe soap unveiled in Ojuwoye Market
The new repacked look of canoe soap was at the weekend unveiled at the popular Ojuwoye Market in Lagos with many market women and shoppers having a feel of not just the new pack but also its content as there were opportunities to test the product, especially its friendliness on colour and fabrics.
Luminous Inverters Trains Technicians On Energy Conservation
IN a bid to fulfill its brand promise of delivering happiness and independence to its esteemed consumers, Wandel International (Nigeria) Limited,
Afromedia, FAAN Renew Outdoor Ad Concession Pact
THE Board of Afromedia Plc has announced the company’s re-engagement with the Federal Airport Authority of Nigeria (FAAN).
‘Chivita 100% or Nothing’ Campaign Goes Online
Chi Limited, a market leader in Nigeria’s juices and fruit drinks market, has flooded the digital media with its new marketing communication campaign tagged ‘Chivita 100% or Nothing’ as part of effort to reinforce its brand proposition and strengthen the credential of the brand in the marketplace.
Destination Branding: Akwa Ibom Unveils Dakkada Campaign
FOR obvious reasons, the economic fortunes of many Nigerian states have plummeted in recent times. Those who are smart enough have since gone ahead to explore alternative sources to drive revenue generation.
Power Oil Marks World Health Day
IN line with its commitment to promote healthy living as a means to maintaining a healthy heart, Power Oil has organised a consumer activation event tagged: Pay with Calories 2.0 at the Ikeja City Mall, Lagos.
Loeries Award: Controversy As Industry Stakeholders Question Entry, Judging Rules
OR service brands in the marketing communications sector and even consumers that seek to assert market leadership, awards matter. They reflect a brand’s strategic and creative excellence, which forms a brand’s competitive advantage. But for an award event to serve its purpose, it will have to keep up with the times, be credible and create a level playing field for all competitors.